Sohad Murrar

Sohad Murrar is an Assistant Professor in the Department of Psychology at the University of Illinois Chicago, where she studies how subtle messaging can shift attitudes and behaviors to drive positive social change. Her research explores how entertainment media, social norms, and minority experiences influence perceptions and outcomes, with applications ranging from higher education to academic medicine. She examines, for example, how television and film can be leveraged to reduce prejudice, how messaging about social norms influence social climate and belonging, and how minority status affects psychological and professional trajectories. Drawing on this expertise, Dr. Murrar consults with organizations and media creators to improve the representation of minorities in films, television, and educational content.