Annual reports, 990 PFs, and all the other language foundations use don’t help people understand what we do. This workshop will help you replace the jargon and harmful metaphors with visual, memorable language. You’ll also learn the essential elements of stories that build trust. Bring your jargoniest content and let’s decode it together. Replace your philanthrospeak with compelling, memorable language, and tell unforgettable stories that displace harmful narratives about the issues you work on or the communities you serve.
Learn to tell fascinating, compelling stories about how change happens and how the charitable sector works with communities to make a difference on today’s most pressing issues. We’ll discuss how narratives are formed, the essential elements of stories that build trust and understanding, and how to create collaborative narratives that show how communities and the charitable sector work together to drive change. Everything you learn will be rooted in insights from our Philanthropy’s New Voice report, the largest study ever conducted on narratives in the charitable sector.
Over this 3-hour workshop, you’ll:
- Learn the science behind compelling, unforgettable stories that help people see issues in new ways.
- Discover which elements of storytelling build trust and understanding of your foundation and how to incorporate them into your own stories.
- Apply the principles of great storytelling to your own work.
- Learn to tell stories that resonate with a range of moral values,
- Bring your work to life with vivid, detailed language.
- Make language choices that replace buzzwords, acronyms and jargon with memorable, meaningful language.
